Nadim Twal – Brand Designer

Design – Branding – Strategy

Dynamix

The Brand

Dynamix is an event organizing agency specialized in outdoor activities and adventures targeting the adventurous and the young at heart accompanied with companies looking for team building activities for their employees. The icon was inspired from the well known online usage of “XD” as an expression for extreme delight and happiness, yet using a brushed effect to reflect the type of the activities the company offers.

The identity was based on the usage of inspiring quotes from around the world to leverage on the importance of such services and activities in everyone’s life, associated with the vibrant visuals and the grungy effect, the identity reflects the utmost adrenaline rush the company provides.

 

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