Creative Director and Designer based in London, with over 20 years of experience in strategic brand development.
A native Arabic speaker with deep expertise in the MENA region, shaping brands that speak across cultures.
MA in Design and Branding Strategy from Brunel University in 2010. Recent collaborations include, TQ Branding, Interstate and Pentagram.
Creating an authentic destination brand that embodies the heart of Arabia. True to the country and the people, warm, welcoming, and full of beauty.
TQ Branding
Putting Jordan on the global map of artisanal craft breweries with a unique local attitude.
Personal Project
Shaping the brand of the first and only Arabic music magazine of its kind in the world.
Personal Project
Shining a light on the beauty of knowledge, learning and science, with an illuminating and vibrant brand identity.
TQ Branding